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Working as partners with our Clients, the Media and our
Latino community.
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Strategic Planning
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Market Research
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Creative:
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Broadcast
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Cable
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Print
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National Hispanic
(Mexican, Caribbean, Central &
South
American Markets)
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TV production (U.S. & Latin American capabilities)
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Graphic Design
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Media:
Planning, placement and control
Planning Tools
Strata media buying system
Nielsen media research
The Media Audit
Strategy Research Corporation
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Public Relations
• Media
relations
• Product publicity
• Event marketing
• Community outreach
• Grass roots.
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Direct Marketing
• DR development
• Audience segmentation
• Testing & training
• Assistance in list acquisition and response
tracking
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Integrated
Marketing
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Guerilla
Tactics…when called fore.
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